Opened in 1967 and situated near the heart of Madrid city Center, Parque de Atracciones de Madird is the first park of the group and is Spain’s largest urban park.
Parque de Atracciones Madrid is the most complete urban leisure park in Spain and, following recent renovations, it has been chosen as the best option for both visitors and corporate events, backed up by its almost 50 years’ history.
Nickelodeonland is the most modern area within the park, focused on families and children up to the age of 10, where they can immerse themselves in the world of popular TV characters such as Sponge Bob, Dora The Explorer and the Ninja Turtles. In addition to these areas, Parque de Atracciones Madrid also features 3 shops, 25 bars and restaurants and partners with 225 hotels.
We have various licensing agreements with brands in order to use their intellectual property in the attractions offered at the park. Key intellectual property relationships include those with Viacom MediaNetworks for Nickelodeon and with AMC Film Holding for the Walking Dead.